Time to name drop - where have you done this before and for what companies (past employers, job titles, dates)
Bragging time - start with the most impressive deals, achievements, measurable results you have driven that directly TELL investors you have done this before and can do it again. This is 'proof is in the pudding' time.
Of course you have! Place to drop any professional development, board/advisory roles, certifications, other leadership sort of roles that investors might like to see.
Which investors, executives, or partners can provide the strongest testimonials? What specific success stories or metrics reinforce our credibility?
How do we ensure testimonials are authentic, results-driven, and persuasive?