The Green Book

Beyond EBITDA: Key Metrics That Matter to Investors

Filed by ECPrimary25-1
Filed under Field Notes, Filed Conversations

Filed on Mar 12, 2025

Cash vs. Accrual: How Should You Really Evaluate Your Business?

Filed by ECPrimary25-1
Filed under From the Founder, Leadership, Plain Equity, Systems Thinking

Filed on Feb 27, 2025

The Pie Dilemma: Growing It vs. Fighting for Bigger Slices

Filed by linkellacap24
Filed under Leadership, Plain Equity, Systems Thinking

Filed on Feb 4, 2025

Ellacap is a private investment firm based in San Antonio, Texas, focused on acquisitions, recapitalizations, and strategic investments in Lower Middle Market companies.

Investment products are not FDIC insured, not bank guaranteed, and may lose value. They are subject to significant risks, including illiquidity and potential loss of capital. Past performance does not guarantee future results. No offer or solicitation is being made via this website.

OUR JOURNAL OF HOW WE THINK, BUILD, AND MOVE

Beyond EBITDA: Key Metrics That Matter to Investors

Cash vs. Accrual: How Should You Really Evaluate Your Business?

The Pie Dilemma: Growing It vs. Fighting for Bigger Slices

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